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Hotels in Viareggio, IT

Viareggio is a vibrant coastal gem that seamlessly blends the charm of a traditional Italian seaside town with a cosmopolitan flair. Known for its long sandy beaches and elegant promenade, the city is a perfect destination for sun-seekers and beach lovers. Viareggio's Carnevale, one of the most famous in Italy, draws visitors from around the world with its spectacular parades of colorful floats and elaborate costumes. Beyond the festive atmosphere, the city offers a rich cultural tapestry, with historic landmarks like the Piazza del Popolo and the Church of San Martino, as well as a thriving arts scene.


Choosing to stay at a Marriott Bonvoy hotel in Viareggio means youā€™re never far from the cityā€™s most popular attractions. Whether youā€™re visiting for a relaxing break or a family vacation, our hotels provide the comfort and convenience you need to make the most of your stay. Many of our properties offer stunning sea views, private balconies and direct beach access, ensuring a memorable visit. With easy access to the cityā€™s vibrant shopping districts and local dining hotspots, you can easily explore Viareggioā€™s unique blend of relaxation and excitement.

Explore Viareggio

Check out our travel tips before booking your hotel.

The coastline of Viareggio is a long stretch of beautiful sandy beaches, where you can find the perfect spot to relax or to enjoy a more active day. You can choose between the private beach clubs, where you can rent a sunbed, umbrella and have access to all the facilities, or the free beaches, where you can just lay your towel and enjoy the sea. The promenade, with its palm trees, is perfect for a morning run or a relaxing walk in the evening. From here you can enjoy the view of the sea and the many restaurants and shops. If you are looking for a more peaceful place, you can head to the pinewoods, where you can have a picnic in the shade of the trees.

And for nature enthusiasts, the wetlands and lagoons just outside the city are a must-see. They are home to a wide variety of birds and are a popular spot for birdwatchers and wildlife photographers. The Laguna di Marcello and the Parco della Rimembranza are two of the most important areas for birdwatching and are easily accessible from the Marriott Bonvoy hotels in Viareggio.

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The essence of Viareggio is a beautiful blend of its coastal allure and lively festivities. By choosing to stay at one of our Viareggio hotels, you position yourself at the epicenter of a city renowned for its Carnival, a dazzling celebration that animates the streets with grand processions, vibrant floats, and exuberant revelry. The city's creative pulse is also felt in its many art galleries and during the annual International Festival of the Tree, when artists craft magnificent sculptures from living trees. Viareggio's past is preserved in its historic architecture, notably the Piazza della Repubblica, a place where the city's history is captured in the elegance of its buildings and the charm of its squares.

Viareggioā€™s culinary culture is another highlight, blending traditional Italian flavors with a strong emphasis on fresh seafood. Local restaurants and trattorias serve up delectable dishes like cacciucco, a hearty fish stew that has been a staple of the city for generations. The Viareggio marina is a bustling hub where you can watch fishermen bring in their catch and sample the dayā€™s freshest offerings. Whether youā€™re exploring the cityā€™s vibrant festivals or savoring its culinary delights, Viareggio offers a deeply immersive cultural experience.

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Viareggio is blessed with a Mediterranean climate, offering warm, sun-drenched summers and mild, wet winters, making it an attractive destination year-round. During the peak season from June to August, the city enjoys temperatures between 70 and 80 degrees Fahrenheit, with an abundance of sunshine and the occasional sea breeze to keep you comfortable. It's the perfect time to bask on the beach or take a leisurely stroll along the lively promenade. Staying at one of the Marriott Bonvoy hotels in Viareggio means you're just steps away from the cooling waters of the Tyrrhenian Sea and the delightful poolside amenities to help you beat the summer heat.

Winters in Viareggio, from December to February, are generally mild, with daytime temperatures averaging in the 50s to 60s Fahrenheit. While it can be rainy and windy, the city's charm is enhanced by the festive atmosphere and cultural events. Spring and fall, from March to May and September to November, are particularly delightful, with temperatures ranging from the 60s to the 70s Fahrenheit. These seasons offer ideal conditions for outdoor activities, from strolling through the historic Carnevalesque floats in the park to visiting the charming coastal towns. Marriott Bonvoy hotels provide a cozy and comfortable base to enjoy the city's beauty and attractions, no matter the season.

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As a guest at one of Marriott Bonvoyā€™s Viareggio hotels, youā€™ll find it easy to explore the city and its surroundings. The cityā€™s main railway station, Viareggio Centrale, is a key hub for Trenitaliaā€™s network, with frequent trains to Pisa, Florence, and Lucca. The A12 motorway also provides convenient access for those arriving by car, and many Marriott Bonvoy hotels offer free parking. Taxis and ride-sharing services are also readily available at the station and throughout the city, providing a convenient way to reach your hotel.

Once in Viareggio, youā€™ll find it easy to get around. The local bus service, ATAF, covers all the major areas and attractions. The buses are frequent and the fares are affordable, making this a convenient way to explore the beaches, parks, and historic sites. If you prefer to travel at your own pace, car rental services are available. Viareggioā€™s compact size and pedestrian-friendly streets mean that many of the cityā€™s highlights are within walking distance of Marriott Bonvoyā€™s centrally located hotels, ensuring a convenient and pleasant stay.

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Viareggio's beautiful beaches are the perfect place for a family day out. With plenty of space to play and relax, there's something for everyone. Kids can build sandcastles, paddle in the sea, or join in with a range of beach games and activities. And when it's time for a break, there's a great selection of ice cream shops and kiosks along the promenade. For a change of scene, head to the Pineta di Viareggio. This shady pine forest is a great place for kids to explore, ride bikes, and play in the open spaces away from the beach.

Families in Viareggio can also explore the city's rich cultural heritage at the Puppets Museum, where your little ones can learn about the history of puppetry and even try their hand at puppet making. The nearby Viareggio Aquarium offers an enchanting underwater adventure, with a variety of marine life that will fascinate both young and old. After a day of exploration, head to the Viareggio Carrousel, an amusement park with rides and attractions that will keep the whole family entertained.

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