A vibrant downtown blends seamlessly with this city’s 22 miles of laid-back beaches.

Jacksonville blends vibrant city life with relaxed coastal living. The northeast Florida city — Jax, as the locals call it — is home to top-notch museums, fine dining and a buzzing arts scene. A short drive away from all that action, you'll find world-class fishing and 22 miles of white-sand beaches stretching along the Atlantic Ocean’s stunning shoreline. The largest city by area in the lower 48, Jacksonville is known for its pro football team, galleries, cafés and sprawling luxury golf courses, where visitors can play the links year-round — all lining the St. Johns River.

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Explore Jacksonville

  • Downtown Jacksonville
  • Jacksonville Beach
  • Mandarin

Downtown Jacksonville


The main business district of Jacksonville might be home to museums, entertainment venues, restaurants and museums — but it still very much emits the laid-back waterfront vibe. Enjoy a day of action visiting the city's top sites, then retreat for a quiet drink at a riverside pub.

Known For

Shopping, Dining, Entertainment, Nightlife

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Jacksonville Beach


With 22 miles of beaches and 1,100 miles of navigable water, Jacksonville has more shoreline than any other city in the United States. So the area is bound to have the best of coastal living — think excellent surf, fresh seafood restaurants and scenic hiking trails.

Known For

Nature, Beaches

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Though primarily residential, it's easy to see why the Mandarin neighborhood is popular with travelers, too. The picturesque area is filled with Spanish-moss-draped oak trees and offers the best views of the St. Johns River. Plus, it's home to great shopping and cultural sites like the Mandarin Museum and Walter Jones Historical Park. It's a small-town feel in the midst of a big city.

Known For

Shopping, Nature, History

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Nearby Hotels and Resorts

Stay in The Center of it All

Immerse yourself in your destination at these centrally located hotels.

Showing 1-9 of 47 Hotels in Jacksonville1-9 of 47 Hotels

Discover Jacksonville, Florida — Coastal Living in a Big City

Large fountain with city skyline in the background

Take In the Museums

Kick off the trip with a day exploring downtown Jacksonville. Your self-guided tour will include stops at the Museum of Contemporary Art Jacksonville, public art at the Graffiti Wall, a ride on a water taxi and meals at the city's top restaurants. Finish the night with a margarita on a rooftop bar. 


Plat with large sandwich and French fries

Explore the Neighborhood of Mandarin

Today, head over to a quieter part of Jacksonville that was once referred to as a "tropical paradise" by author Harriet Beecher Stowe. Start with a Southern-style breakfast before learning about local history and snapping some photos on the County Dock. Have lunch, then take a bike tour in the afternoon. Dinner is all about elegant seafood along the river. 


Pier in the ocean at sunset

Make It a Beach Day

You can't visit Jacksonville and not see its beaches — that's what's on the itinerary today. Breakfast at Southern Grounds & Co. will provide fuel for a morning of splashing in the sea. Then head toward the Seawalk Pavilion for some lunch and amusement park fun. Finally, shower and get ready for dinner at the famous Jacksonville Beach, where there are also spots for a late-night drink. 


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