This small beach town has big-city sophistication.

What has 700 restaurants, 10 miles of white-sand beaches and an average of 280 days of sunshine per year? That would be Naples, Florida. Small-town vibes (population: 20,000, give or take) with big-city sophistication, Naples is home to upscale boutiques, award-winning restaurants, world-class museums, pristine beaches and welcoming locals. For an escape from work and life, it’s hard to do better than this.

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Explore Naples

  • Old Naples
  • Pelican Bay
  • Moorings

Old Naples


Fashionable Fifth Avenue South is the heart of Old Naples, the neighborhood where it all began more than a century ago. It’s a walkable and shoppable thoroughfare, and come sunset, locals and visitors get all spiffed up to stroll along the strand — and enjoy cocktails and dinner at the bars and bistros overlooking the water.

Known For

Shopping, Art Galleries, Restaurants

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Pelican Bay


This swath of palm-lined streets near the beach feels like an oasis in an already pretty-close-to-paradise part of town. You can cool off in the shade of the forest that lines the beach or take a towel and claim your stretch of sand. There are also some great dining options as well as scores of stores offering everything from beach essentials (towels, suits, sunscreen) to artisan-made objects.

Known For

Dining, Beaches, Shopping

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Leafy and verdant Moorings is a seaside neighborhood with pleasant streets and easy access to the beach. For visitors who like a more local experience, Moorings is both tranquil and residential — but also a hot spot for dining and shopping.

Known For

Parks, Beaches, Shopping, Restaurants

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Nearby Hotels and Resorts

Stay in The Center of it All

Immerse yourself in your destination at these centrally located hotels.

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Experience the Sophisticated, Beachy Vibes of Naples, Florida

Pier in the ocean at sunset

Hit the Beach

Naples is ultimately a beach town. So spend your first day here getting acquainted with the surf and sun at Naples Beach, the town’s most iconic stretch of sand. Stroll up and down the pier and then have a meal at a waterfront restaurant.


Harbor with boats in day time

Visit Old Naples

Charming and historic Old Naples is where the city began. Embark on a walking tour of this century-old neighborhood, popping into its art galleries and boutiques and taking advantage of the long row of cafés and bistros. 


Close up of lily pad with dragon fly

Get Lost in Gardens and Museums

Head inland for the day, to check out the Naples botanical gardens, along with the city’s impressive Baker Museum, a three-floor, 30,000-square-foot fine art institution specializing in 20th- and 21st-century art. Spend your final evening digging into a steak meal — or yet another fresh-caught-seafood dish. 


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