Join us for trivia themes, table games, and giveaways where bragging rights are only the beginning. Bring your brain and your competitive streak.
Moxy Allentown Downtown
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The NOW Bar at Moxy Allentown
Sip, snack, and stay where the circus never sleeps.
Drinks, Beats, and Big-Top Energy at the Now Bar
Step into The NOW Bar, the playful lobby bar at Moxy Allentown where the lights are bright, the vibes are loud, and the drinks don’t take themselves too seriously. Think carnival-inspired cocktails, local brews, and shareable bites steps from your room. Whether you’re pre-gaming a PPL Center show, winding down after a day in Downtown Allentown, or just here for the people-watching, The NOW Bar is where the night officially starts.
Upcoming Events at The NOW Bar
Upcoming Events at The NOW Bar
From DJ nights to themed parties and pop-up performances, The NOW Bar keeps Downtown Allentown buzzing. Check out what’s happening this week and what’s coming soon. Grab your crew, dress bold, and meet us under the neon.
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Weekend DJ Nights
Our resident DJs turn up the energy with fresh beats, throwback favorites, and crowd-pleasers that keep the vibe high all night long.
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Themed Parties
Costumes, cocktails, bold décor, and all-out Moxy attitude. From Neon Nights to Masquerade Madness, every month brings a new excuse to celebrate.
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Pop-Up Performances
Expect the unexpected: live performers, surprise acts, and circus-inspired drop-ins that bring the NOW Bar’s big-top spirit to life.
Trivia, Games & Giveaways
PPL Center Pre-Show Meetups
Heading to a concert or show? Start with specialty cocktails themed to the night’s headliner. Keep the energy going post-show back at The NOW Bar.
Seasonal Celebrations and Cocktails
Holiday pop-ups, New Year’s countdowns, seasonal cocktails, summer parties, and more. No matter the season, The NOW Bar throws the kind of party you’ll want to return to.