Welcome to W Florence

Centro Storico: Florence's vibrant blend of style & culture

Home to Gucci, Ferragamo and Pucci, a top luxury shopping destination.
Visit THE MALL, a unique shopping experience at excellent prices. Learn More
Florence's leather craftsmanship is a timeless art, blending tradition and elegance in every piece.
At the Galleria degli Uffizi you can immerse in world-class art in a haven for unique masterpieces. Learn More
Minutes from Florence, Tuscany offers world-renowned wines amid scenic vineyards and rolling hills.

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