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W Florence

W Florence

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+39 055-99466
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DATES (1 NIGHT) NIGHTS)
Flexible in
S M T W T F S
Number of Nights
1
Rooms & Guests
Maximum 8 guests per room
Rooms
(Max: 3 Rooms/person)
1
Adults
(Max: 8 total guests/room)
1
Children
(Max: 8 total guests/room)
0
AGE OF CHILDREN (REQUIRED)
Special Rates
  • W Lounge seating area render

Welcome to W Florence

COMING SOON IN 2025

Perched at the gateway to Florence’s historic center, W Florence will soon welcome guests at the renowned Piazza dell'Unità d’Italia, a location steeped in the city’s art, architecture, and cultural legacy. This exciting new addition to Florence brings to the W brand a distinctive blend of Italian charm and contemporary flair, creating an entirely unique experience for style-savvy travelers seeking both luxury and authenticity. W Florence will feature 119 stylish guest rooms, including exceptional suites, showcasing a fusion of modern elegance and artistic elements that celebrate Florence’s renowned history. Where immersive design, cutting-edge technology, and luxurious comfort come together in spaces crafted to impress. Here, the essence of the Renaissance culture and art meets today’s curious travelers, forging a vibrant bridge between past and present.

Rooms & Suites

FEATURED AMENITIES ON-SITE

Restaurant
Fitness Center
Meeting Space
Room Service
Free Wifi
Service Request

HOTEL INFORMATION

Check-in: 3:00 pm

Check-out: 12:00 pm

See Accessibility Features
Pet Policy

Pets Welcome

Non-Refundable Pet Fee Per Stay: €120.00

Maximum Pet Weight: 10.0kgs

Maximum Number of Pets in Room: 1

Parking
Parking Not Available

Akira Back - Opening Soon

A tribute to Japanese cuisine, this space fuses culinary excellence with an immersive atmosphere, turning dining into art. Inspired by Chef Akira’s heritage and travels, each dish tells a story: connecting flavours and people through impeccable service.

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W Lounge

Drenched in retropolitan vibes, this space evolves with the day. Start with shared plates and drinks in a laid-back setting, then shift into aperitivo mode as live music and DJ sets ignite the evening: all with a view of Piazza dell'Unità Italiana.

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Zefiro Rooftop - Opening Soon

Feel the breeze above the terracotta tiles of Florence. Natural beauty and urban energy collide in this social hotspot, where signature cocktails, bites, and entertainment are served al fresco. Here, it’s never lonely at the top.

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Courtyard

An open area bustling with guests and locals alike invites you to sink into oversized chairs and get lost in conversations. Enjoy breakfast, lunch, and dinner under a flood of natural light and a touch of retro-futuristic design. Old soul, new energy.

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Breakfast Blizz

Answer your appetite with a lineup of morning crowd-pleasers. Savoury French toast, Eggs Florentine, detox juices, and more set you up for the day ahead. Served from 7 to 11 AM at TRATTO—so even late risers won’t miss out.

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More Ways to Enjoy Your Stay

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Fitness

FIT

Stay active during your stay at our FIT gym, featuring upscale equipment and open around the clock.

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OUR LOCATION

GETTING HERE

W Florence

Piazza Dell'Unita Italiana 3/4, Florence, Italy, 50123

Tel: +39 055-99466
Distance from Property: 7.0 KM
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This hotel does not provide shuttle service.

Property Details

Policies and Payments

Accepts: Credit Cards

Services

Property has elevators

For more information about the physical features of our accessible rooms, common areas or special services relating to a specific disability please call +39 055-99466 . Click here to see accessible rooms types at this hotel.

Accessible Hotel Features

Property has elevators

Accessible Areas with Accessible Routes from Public Entrance

Entrance to On-Site Fitness Center is Accessible

Main Entrance is Accessible

On-Site Restaurants are Accessible

Guest Room Accessibility

Mobility accessible rooms

Roll-in Shower

Frequently Asked Questions

The check-in time at W Florence is 3:00 pm and the check-out time is 12:00 pm.

The pet policy at W Florence is:

Pets Welcome Non-Refundable Pet Fee Per Stay: €120.00 Maximum Pet Weight: 10.0kgs Maximum Number of Pets in Room: 1

The parking options at W Florence are:

Parking Not Available

The property amenities at W Florence are:

Restaurant Fitness Center Meeting Space Room Service Free Wifi Service Request

Yes, W Florence has in-room Wi-Fi available to hotel guests. Marriott Bonvoy members receive complimentary in-room Internet access when they book direct. Sign up for Marriott Bonvoy for free as you complete your W Florence booking.

The closest airport near W Florence is Florence Airport, Peretola (FLR). FLR is located approximately 7.0 KM from the hotel.

No, W Florence does not have an airport shuttle to Florence Airport, Peretola.

No, W Florence does not have electric vehicle charging stations.

W® FLORENCE

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