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W Florence

W Florence

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DATES (1 NIGHT) NIGHTS)
Flexible in
S M T W T F S
Number of Nights
1
Rooms & Guests
Maximum 8 guests per room
Rooms
(Max: 3 Rooms/person)
1
Adults
(Max: 8 total guests/room)
1
Children
(Max: 8 total guests/room)
0
AGE OF CHILDREN (REQUIRED)
Special Rates
  • ornament, fairy lights, festive, bauble, public celebratory event, overhead view, lights
Credit Card
Earn 3 Free Nights + 50,000 Bonus Points
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Holiday Events at W Florence

The Festive Season at W Florence

Celebrate the season, the W Florence way. Where Renaissance charm meets modern design. From bold feasts and crafted cocktails to stays that sparkle into the new year, W Florence turns the holidays into a season-long celebration. Step in, dress up and let the festivities unfold.

Host the Season in Style

Gather, dine and celebrate. Whether it’s a business dinner or a night out with friends, W Florence sets the scene for unforgettable festive celebrations. Indulge in bold Italian dining at Tratto, inventive sushi creations at Akira Back, signature cocktails at W Lounge, and an atmosphere made for connection and good vibes.

W Florence entrance
tables chairs and plants
Tratto restaurant interior at W Florence
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    W Florence Tratto Restaurant sharing dishes

    Christmas Gather Around the Table

    Born from the bold spirit of Trattoria Contemporanea, Tratto brings a contemporary edge to Italian classics, simple and refined. This Christmas Eve, gather for a night where tradition meets creativity and every plate tells a story. Seats are limited, make it one to savor. 24 December 2025 7PM-11PM |Tratto| €150 per person (house wine included)

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    table served with breakfast

    Holiday Brunch

    On December 25, Tratto brings everyone together for a Christmas Day brunch to share. Family-style dishes, Italian flavors with a twist, and a festive morning that moves at its own easy pace. Simple, generous, and full of warmth, the way Christmas feels at Tratto. 25 December 2025 12:30M - 4PM |Tratto |€90 per person (house wine included)

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    Pastries, pancakes and breakfast drink options

    The Dessert Table

    All through December, discover a table that’s hard to resist. Set within W Lounge, The Dessert Table invites you to indulge in an irresistible spread of pastries, sweets, and seasonal delights. Pair your favorites with tea, hot chocolate, or matcha, and take a moment to unwind and savor the scene. Daily throughout December 12PM - 5PM |W Lounge

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    The Courtyard at W Florence with evening lights

    New Years Eve Party at W Florence

    W Florence comes alive for the after-party. Marianne Mirage takes the stage, DJ Marquis keeps the night moving, and the energy flows through every corner. At midnight, head to the rooftop for a toast above the Duomo and the city’s fireworks, continuing the dance at our Courtyard. 31 December 2025 10:30PM – onwards |€100 per person (open bar included)

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    The Courtyard lounge seating at W Florence

    New Years Eve at Akira Back

    Start with an aperitivo as live music and cocktails set the mood, followed by a Modern Japanese dinner with Korean touches. Ring in the New Year with a live set by Marianne Mirage and a rooftop midnight toast above the Duomo, ending with a final dance in the Courtyard. 31 December 2025 7PM – onwards |€350 per person (premium wine and open bar included)

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    table and chairs

    Tratto’s New Years Eve

    Our New Year’s Eve begins with an aperitivo and live music, setting the mood for an Italian dinner at Tratto. Enjoy as Marianne Mirage performs, toast at midnight on the rooftop above Florence’s skyline and fireworks, and dance the night away in the Courtyard. 31 December 2025 7PM – onwards|€300 per person (house wine and open bar included)

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    Get Into the Festive Mood
    stylish couple in party outfits with feathers

    The Tone of December

    Every weekend, Friday to Sunday, our DJs set the tone at W Lounge: nights of music, crafted cocktails, and good energy. Whether you’re kicking off the night of celebration or staying for “one more,” it’s the place to unwind, connect, and feel the pulse of Florence after dark. Every Friday and Sunday in December 7PM - onwards |W Lounge

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    A hand holding a tray with four different cocktail

    Tuesday Festive Mixology

    Discover the art behind the glass. On Tuesdays, W Lounge's festive cocktails take centre stage. Our bartenders share the stories, ingredients, and techniques behind each creation, turning every sip into a moment of surprise and delight. Immerse yourself in the playful spirit of the season. Every Tuesday in December 4PM – 5PM |W Lounge | €35 per person

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    W Florence entrance

    Christmas Chocolate House

    This winter, W Florence entrance turns into a sweet stop for everyone passing by. Throughout December, warm up with rich hot chocolate and freshly made waffles from our festive carrello. A simple pleasure, best enjoyed surrounded by the Florence’s winter charm. Daily in December 3PM - onwards

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    W lounge details at W Florence

    Holiday Wine Tasting

    As evening begins, wine flows and stories unfold. Every Friday in December, our sommelier leads an intimate tasting of Tuscan and Italian labels, each with its own character and charm. Glass by glass, the season warms, blending flavor, conversation, and a spark of W Florence magic. Every Friday in December 6PM – 7PM |W Lounge | €30 per person

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    tables chairs and plants

    Festive Floral Workshop

    An afternoon where festive blooms take center stage. Guided by our floral designer, create your own arrangement to gift or bring home, a blend of color, texture, and seasonal scent that’s uniquely yours. 12 December, 2025 11AM - 1PM |W Lounge

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    Stay With Us During the Holidays
    Tratto restaurant interior at W Florence
    An Italian Feast, the W Florence Way

    Celebrate the season with a stay at W Florence and a €100 credit to indulge in a festive dinner and/or brunch at Tratto’s contemporary take on Italian flavors.

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    Premier Suite king bed with city views
    New Years Eve at W Florence

    Ring in the New Year where Florence's soul meets W Florence's unmistakable vibe. Stay with us and enjoy a €100 credit for your exclusive dinner at Tratto or Akira Back. Savour creations with a festive twist, crafted cocktails and moments designed to make you shine.

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    Reserve Your Room Today & Experience the Magic of the Season

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    W® FLORENCE

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